Date: EMBARGOED FOR RELEASE AT 6 AM PT / 9 AM ET on January 9th, 2024

Splash and Amazon unveil AI-powered music creation experience at CES 2024

Las Vegas, US, 9 January 2024 – Las Vegas, US, 9 January 2024 – Today at the Consumer Electronics Show (CES), Amazon and AI music company Splash have revolutionized music creation by launching an AI-powered music creation experience that enhances how people connect with music in their daily lives. The collaboration enables users to create and share custom songs using their voice through the new Splash Music Alexa Skill on compatible Alexa-enabled devices, making music creation an accessible and interactive experience.

By leveraging the convenience and ubiquity of Echo devices, this collaboration allows anyone to enjoy the magic of creating a song they love, for the moments that matter most, helping to deepen connections between family, friends and audiences. Users can personalize their songs, including genre, lyrics and vocalists, via voice commands, and conveniently send them to their mobile phones to download or share, all through a compatible Echo device.

An Alexa Fund portfolio company, Splash is committed to making music creation easy, fun, and accessible to everyone. Splash is transforming how people interact with music online and with this new Alexa Skill, music creation is no longer a passive experience.

Richard Slatter, Chief Product Officer at Splash, said: "Through our collaboration with Amazon, we're crafting a new way for people to express themselves and connect with others through music. Our goal is to democratize music creation, and this marks a hugely exciting step in that journey."

“We’re excited that Splash is using our new tools to incorporate voice capabilities to its AI powered music creation technology,” said Mark Yoshitake, General Manager and Director of Alexa Skills at Amazon. “Splash is fostering a new breed of musicians by harnessing the power of AI, and we’re proud to collaborate with them to enable even more ways for music to be created through voice.”

The Splash Music Skill was unveiled today at the Amazon Experience Area at the Consumer Electronics Show (CES). Discover more about this creative technology and explore ways to engage with it by visiting

About Splash
Led by ex-Twitter alumni Stephen Phillips and Richard Slatter, and backed by forward-thinking investors including the Amazon Alexa Fund and Khosla Ventures, Splash's team of engineers, musicians and creatives has been at the forefront of AI in music since 2017. Splash takes an ethical approach to AI, utilizing its own recorded and annotated music dataset recorded in-house by its Music Team. This approach underlines the company’s commitment to protecting the intellectual property rights of artists and creators and finding ways to leverage AI as a complement to human artistry.

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